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The Yin and Yang of Growing Your Cause

      The Yin and Yang of Growing Your Cause: Incremental Improvement and Breakthrough The best way to grow your nonprofit or cause is to do two seemingly opposite things at once. First, incrementally improve the things— the programs, revenue streams, branding, public relations—that are already working well. Or at least seem to have […]

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80/20 Rule, use the Law of the Vital Few for greater impact

      You’ve already know about the 80/20 rule so this is a reminder—because four-out-of-five times it will help you focus on what’s important. In 1906 economist Vilfredo Pareto was studying land ownership in Italy and found that 20 percent of the people owned 80 percent of the land. The remaining 80 percent of […]

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Let your curiosity go wild!

“I have no special talents. I am only passionately curious.” — Albert Einstein By Tom Peterson The “rover” we earthlings sent to explore the next planet over was named through a contest by sixth-grader Clara Ma: Curiosity. But it was seven thousand adults who spent five years to make the mission happen. The $2.5 billion […]

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