First, a confession/disclosure: I buy from these folks. I’ve got some of their product in my home right now! Now, if you’re trying to tell the customer or donor a story about your product, about your organization, the most important thing is truth. That’s why a new PR campaign—from the folks who drown the world in […]
Tag Archives | public health
Congratulations, Bill!
I was excited to read in this morning’s paper that one of my heroes will be awarded the Medal of Freedom, the nation’s highest civilian honor. Bill Foege is not well known like others named: Bob Dylan, Madeleine Albright, John Glenn, Toni Morrison. But he has arguably helped save more lives than any living person. I […]