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Author Archive | Tom Peterson

Thunderhead Works

Good Ideas Have Lonely Childhoods

            In his short book, Ignore Everybody, Hugh Macleod says that good ideas have lonely childhoods. Good ideas alter the power balance in relationships. That is why good ideas are always initially resisted. The good news is, creating an idea or brand that fights the Powers That Be can be a lot […]

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duarte resonate

Resonate: Presentations to Change the World

At the suggestion of a friend (thanks, Karmelle!), I bought Resonate, one of the best books I read last year. Author Nancy Duarte has worked on thousands of presentations, most notably An Inconvenient Truth. In the book, she draws on the likes of Joseph Campbell, Martin Luther King, Martha Graham, Abraham Lincoln and Steve Jobs to illustrate […]

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Neighborhood and Walls

I don’t know which I’m more excited about, the new website/docu-series named Here Comes the Neighborhood, or their  first offering, Wynwood Walls. Either is the coolest thing I’ve seen in many moons. Here Comes The Neighborhood, is a site of “docuseries” that explore how public art can revitalize urban communities. Their pilot series — already […]

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Declaration of Interdependence

On this holiday, I’m reminded of Martin Luther King’s keen understanding of our interdependence: Before you finish eating breakfast this morning, you’ve depended on more than half of the world. This is the way our universe is structured. We aren’t going to have peace on earth until we recognize this basic fact of interrelated structure of […]

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Saving the Glaciers?

I’ve met farmers who eke a livelihood in the high Andes, and saw how completely dependent they are on water from yet higher. But that water above in many places is drying up from actions of us humans — grazing cattle on the fragile páramo and contributing to global warming. When my son, Eliot, showed […]

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Rethink the Food Label

With one in three Americans obese, we need help from every quarter to get back to great health. So thank you, Good Magazine and UC Berkeley, for hosting a contest to redesign the nutrition label so that it’s actually helpful. Because the FDA is redoing the labels after 20 years, maybe they’ll find some inspiration from […]

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Iron Fish that Saves Lives

This little iron fish is saving lives. In the summer before he started graduate school, Chris Charles joined a research project in Cambodia with Research Development International, an organization focused on iron-deficiency anemia (IDA). The deficiency impacts billions worldwide and can result in a range of health problems, from fatigue to death. Chris extended his […]

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Making Voting More Convenient

Disingenuous legislators around the country are passing laws (under the guise of guarding against voter fraud, which is almost nonexistent) that create new barriers to voting. But here’s an approach that actually increases voter turnout, by up to ten percent. When cities place “Big Box” voting places where they’re convenient — where people are already […]

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Save the Crabs. Then Eat ‘Em!

This week I saw a news item that gave me reason to cheer: a study finds that the Chesapeake Bay dead zones are coming back to life. This was done by reducing the fertilizer, animal waste and other pollutants. There is a wonderful and creative campaign to get people around the Chesapeake Bay to change […]

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Traveling Oasis for Food Deserts

This Chicago mobile fruit and vegetable stand may not be the answer for the 23 million Americans living in food deserts. But it’s an innovation that will surely lead to some learnings and scaling up to help create greater access to healthy food. Visit the Fresh Moves website here. 

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